Home Communications Oisín O’Callaghan and Clara Yang are December 2023’s Top PR/Comms people

Oisín O’Callaghan and Clara Yang are December 2023’s Top PR/Comms people

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We had such an amazing response to Image Matrix Tech’s initial award winners, I couldn’t wait to bring you the next top PR and Comms people for the month of December 2023.

It takes a big team to bring the latest tech reviews your way – so Image Matrix Tech is pleased to announce that Watterson is the BEST AGENCY DEC 2023.

Oisín O’Callaghan, a Watterson Director, gets our TOP OPERATOR AWARD for delivering a series of great cyber security stories from Bitdefender and over the previous months, compelling yarns on Honeywell battery safety, Motorola Solutions, liquid cooling technology and a TV exclusive on the behind-the-scenes tech running the Sydney Opera House.

Oisín O’Callaghan (right) helps demo Honeywell’s Li-ion Tamer for Image Matrix Tech

The great thing about working with Oisín and the team at Watterson is their willingness to take time to develop a story with visuals. A pitch that may not present as visually appealing for video coverage at the beginning, often becomes a great TV yarn after we’ve done the creative work together. This may occasionally see a delayed publication date but it’s never been an issue with Watterson.

So congratulations team Watterson, excellent agency.

BEST IN-HOUSE

The in-house PR/Comms job is a pressure position and one that can make or break a story.

The response to Laura Hunter’s acknowledgement in our first awards was off the charts. So it’s with great pleasure that I announce Clara Yang, EcoFlow Communications Manager APAC, as BEST IN-HOUSE DEC 2023.

Clara’s support has been critical in helping Image Matrix Tech produce several important portable power station stories.

Getting access to these industry leading battery devices was critical to the development of several stories that featured across Image Matrix Tech and Sky News Australia.

The power blackout/outage story was a significant story that travelled a long way on my various channels. It remains relevant today as summer storms continue to destroy power infrastructure across the country.

Clara Yang

So, many thanks to Clara and EcoFlow for making the job of covering this category as smooth as possible.

WHY IS IMAGE MATRIX TECH DOING THIS?

The process of creating great review videos can’t happen without the help of competent, energetic, sharp media relations comms people. They send out the info, supply the product and help answer our technical questions so we can better inform the public.

PR/Comms people are often easy targets. I want to change that.

So that’s why on the first day of every month, I’ll be acknowledging the best comms people and agencies I deal with for my tech coverage from the previous month.

Yes, there are bad ones but they’ll never get a mention in these awards.

It’s all about being positive.

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