Meta is expanding its smart glasses portfolio to include another iconic eyewear brand, Oakley. The new AI glasses are an upgrade from the very successful, second generation Ray-Ban Meta glasses.
“We’re proud of the success of Ray-Ban Meta glasses and excited to now expand our work with Oakley, the most iconic eyewear brand in sports innovation,” said Alex Himel, VP of Wearables at Meta. “Our teams have been working together for years to understand the unique needs of athletes, and we can’t wait to deliver new experiences tha integrate into their everyday life, both on and off the field.”
These glasses are definitely geared towards sports people and activity. The lineup will launch in a new global campaign starring Team Oakley athletes: World Cup winner Kylian Mbappé and three-time Super Bowl MVP Patrick Mahomes. You can see some of that campaign in the videos embedded in this story.
But don’t worry , there’s still plenty of value for those with a more relaxed lifestyle.
OAKLEY META HSTN FEATURES
- The first thing to get right is pronunciation: HSTN = HOW-stuhn .
- Video is now recorded in 3K.
- Battery offers eight hours of typical use and up to 19 hours on standby. Charge to 50% in just 20 minutes. The glasses also come with a charging case that can deliver up to 48 hours of charging on the go.
- Open-ear speakers seamlessly integrated into the frames.
- IPX4 water resistance rating
- Meta AI personal AI assistant voice interaction. “Hey Meta”
DESIGN
Select pairs of Oakley Meta HSTN glasses come with Oakley® PRIZM™ Lens technology. By decoding how the brain and eye process light, Oakley engineered a way to enhance vision and amplify contrast across changing light and weather conditions. This boosts colour while filtering out visual noise.
- Oakley Meta HSTN Warm Grey with PRIZM™ Ruby Lenses
- Oakley Meta HSTN Black with PRIZM™ Polar Black Lenses
- Oakley Meta HSTN Brown Smoke with PRIZM™ Polar Deep Water Lenses
- Oakley Meta HSTN Black with Transitions Amethyst Lenses
- Oakley Meta HSTN Clear with Transitions Grey Lenses
- Oakley Meta HSTN Black with Clear Lenses
A limited Edition Oakley Meta HSTN features gold accents and gold 24K PRIZM™ Polar lenses.
PRICING AND AVAILABILITY
The Limited Edition Oakley Meta HSTN will be available for preorder from July 11 at A$789, via Meta.com, Oakley.com, and in-store at JB Hi-Fi.
The full collection, starting at A$629, will be rolling out across key global locations – including Australia – over the coming months.
